Hello, World!
Privacy Policy
Section 1 Who We Are
RNR Tire Express Huntsville is a locally owned and operated tire and wheel retail store located at 2733 University Drive NW, Huntsville, Alabama 35816. We are an independent franchisee of RNR Franchise Systems LLC. This Privacy Policy applies solely to information collected by our local operation and does not govern data collected by the national RNR Tire Express franchise or its corporate entities.
Section 2 Information We Collect
We collect personal information in the following ways:
| Information Type | How Collected | Why We Collect It |
|---|---|---|
| Full name | Online reservation form, SMS, Google Form | To identify your reservation and personalize communications |
| Mobile phone number | Online reservation form, SMS opt-in | To send pickup reminders and program updates via text |
| Email address | Online reservation form | To send confirmation and program information |
| Child's first name and grade | Online reservation form | To personalize your child's backpack reservation |
| School name | Online reservation form, QR code referral | To track teacher participation and organize pickup logistics |
| Teacher name and school (teacher program only) | Google Form via QR code or SMS | To administer the Teacher Input Program and Teacher Prize Drawing |
| Photo images of completed forms | MMS text message (optional teacher submission) | To receive teacher supply suggestions submitted by photo |
| Website usage data | Automatically via Squarespace analytics | To understand website traffic and improve our pages |
We do not collect Social Security numbers, financial account information, government ID numbers, or sensitive health information through any of our programs or communications.
Section 3 How We Use Your Information
We use the personal information we collect for the following purposes:
- To process and manage your backpack reservation
- To send you SMS text messages about your reservation, pickup dates, and our Grand Opening
- To administer the Grand Opening Prize Drawing in accordance with the Official Rules
- To track teacher participation for the Teacher Prize Drawing
- To analyze and incorporate teacher supply suggestions into our backpack program
- To send you information about RNR Tire Express Huntsville services and promotions, where you have provided consent
- To comply with applicable laws and regulations
- To protect against fraud or abuse of our programs
Section 4 SMS Text Messaging — Specific Terms
We use SimpleTexting to send and receive SMS and MMS messages. By providing your phone number and opting into our text program, you specifically agree to the following:
- Message Types. You may receive reservation confirmations, pickup reminders, Grand Opening announcements, and program updates.
- Frequency. Message frequency varies. You will not receive daily messages. Typical frequency is 2–6 messages over the course of the program period.
- Rates. Standard message and data rates may apply.
- Opt-Out. Reply STOP at any time to opt out. You will receive one final confirmation message.
- Help. Reply HELP or contact us at admin@rnrtireshuntsville.com.
- No Third-Party Sharing. Your mobile number will not be sold or shared with any third party for marketing purposes.
Section 5 How We Share Your Information
We do not sell your personal information. We may share your information only in the following limited circumstances:
- Service Providers. We use third-party tools including Google Forms, Google Sheets, SimpleTexting, Squarespace, Zapier, and Bit.ly to operate our programs. These providers process information on our behalf and are governed by their own privacy policies.
- Legal Requirements. We may disclose information if required to do so by law, court order, or government authority.
- Prize Administration. Winner names may be used for promotional purposes as described in the Official Rules, unless prohibited by law.
- Franchise. Aggregated, non-personally-identifying information may be shared with RNR Franchise Systems LLC for reporting purposes. Individual personal information is not shared with the national franchise without your consent.
Section 6 Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Policy, including:
- Reservation and pickup records — retained through the end of our 2026 backpack program season
- Prize Drawing records — retained for one year after the drawing date as required for contest compliance
- SMS opt-in records — retained for the duration of your opt-in status plus three years as required by applicable regulations
- Teacher input records — retained through the current school year
After the applicable retention period, information is securely deleted or anonymized.
Section 7 Children's Privacy
Our website and programs are directed at adults 19 years of age or older. We do not knowingly collect personal information directly from children. Information about children (such as a child's first name and grade level) is collected from the parent or guardian who completes the reservation form. If you believe we have inadvertently collected personal information directly from a child, please contact us immediately at admin@rnrtireshuntsville.com and we will promptly delete it.
Section 8 Your Rights and Choices
You have the following rights regarding your personal information:
- Access. You may request a copy of the personal information we hold about you.
- Correction. You may request that we correct inaccurate information.
- Deletion. You may request that we delete your personal information, subject to our legal retention obligations. Note that deleting your information will remove your reservation and any associated prize drawing entries.
- Opt-Out of SMS. Reply STOP to any text message to opt out of further SMS communications.
- Opt-Out of Email. Contact us at admin@rnrtireshuntsville.com to opt out of email communications.
To exercise any of these rights, contact us using the information in Section 11 below. We will respond to all requests within 30 days.
Section 9 Security
We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. Our data is stored using industry-standard tools including Google Workspace and Squarespace, which maintain their own security programs. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information.
Section 10 Third-Party Links and Services
Our website may contain links to third-party websites or services. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit. The third-party services we use include:
- Google Forms and Google Sheets — for collecting and organizing teacher input and reservations — governed by Google's Privacy Policy
- SimpleTexting — for SMS communications — governed by SimpleTexting's Privacy Policy
- Squarespace — for website hosting — governed by Squarespace's Privacy Policy
- Zapier — for workflow automation — governed by Zapier's Privacy Policy
- Bit.ly — for link shortening — governed by Bit.ly's Privacy Policy
Section 11 Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page. We encourage you to review this Policy periodically. Your continued use of our website or programs after any changes constitutes acceptance of the revised Policy.
Section 12 Contact Us
If you have questions, concerns, or requests related to this Privacy Policy, please contact us:
Attn: Privacy
2733 University Drive NW
Huntsville, Alabama 35816
Email: admin@rnrtireshuntsville.com
Text: 256-480-6008 (text only)
Opening August 2026